What does GEO vs SEO / citation overlap mean in this evidence set?
Source-backed creator statements and evidence excerpts related to GEO vs SEO / citation overlap.
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GEO vs SEO / citation overlap
Source-backed creator statements and evidence excerpts related to GEO vs SEO / citation overlap.
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iWhat do creators repeatedly say about GEO vs SEO / citation overlap?
The source cites a Profound study finding 12% overlap between Google top-20 results and ChatGPT citations for the same searches.
What should an SEO or AI visibility operator inspect first?
The source cites a Profound study finding 12% overlap between Google top-20 results and ChatGPT citations for the same searches.
How strong is the public evidence?
This topic currently has 1 source records, 1 public insight cards, and 1 creators in the public Base2026 export.
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Public Insight Cards
The source cites a Profound study finding 12% overlap between Google top-20 results and ChatGPT citations for the same searches.
Let's talk about the differences between ranking in ChatGPT versus ranking in Google. A lot of SEOs are still saying that it's pretty much the same thing because when you ask a question to one of these large language models, they're still using a search engine to find the answer...
OpenRelated Source Records
Your Google SEO won't work in ChatGPT. New study shows only 12% overlap between rankings!...
Let's talk about the differences between ranking in ChatGPT versus ranking in Google. A lot of SEOs are still saying that it's pretty much the same thing because when you ask a question to one of these large language models, they're still using a search engine to find the answer...
OpenEvidence Passages
Short public snippets grouped with their source record, creator, and date.
Let's talk about the differences between ranking in ChatGPT versus ranking in Google. A lot of SEOs are still saying that it's pretty much the same thing because when you ask a question to one of these large language models, they're still using a search engine to find the answer.
However, profound, which is the leading AI optimization tool right now just put out a study that definitively shows this is not true. They ran hundreds of searches on both ChatGPT and Google and they compared the top 20 ranking sites on Google to the most common citations on ChatGPT.
And a citation is just a site that was referenced by a large language model. When comparing the results, they found there was only a 12% overlap, meaning only 12% of the sites that ranked in the top 20 on Google also showed up in the citations from ChatGPT for the same searches.
So no, your SEO playbook is not going to continue helping you rank in ChatGPT the same way it is in Google...
est choice. This does not seem to be working in Gemini or AI mode.
Also, just calling yourself the best on your own website or spamming top 10 companies in industry lists to any website listing yourself as the best easily fools ChatGPT into recommending you. Now even though these tactics are annoyingly effective right now, I'm not recommending most of my clients do them.
It just feels unsustainable to me. These tactics continue to work.
ChatGPT's recommendations are just gonna get worse and worse and Gemini is gonna look better and better by comparison. This is one of many reasons why I think people are underestimating Google right now while ChatGPT is definitely beating Gemini and I do think all around it's a better model.
Right now from my point of view, Gemini's trajectory looks better than ChatGPT's. My advice instead of focusing on spammy tactics that happen to work right now in the short term, focus on the things that we can safely assume will continue to work long term...