What does Channel Strategy mean in this evidence set?
Source-backed creator statements and evidence excerpts related to Channel Strategy.
Topic evidence page
Channel Strategy
Source-backed creator statements and evidence excerpts related to Channel Strategy.
Questions this topic answers
iWhat do creators repeatedly say about Channel Strategy?
The source recommends choosing early marketing channels where the audience pays attention, the brand has energy, and it can provide unique value.
What should an SEO or AI visibility operator inspect first?
The source recommends choosing early marketing channels where the audience pays attention, the brand has energy, and it can provide unique value.
How strong is the public evidence?
This topic currently has 1 source records, 1 public insight cards, and 1 creators in the public Base2026 export.
Top Creators
Public Insight Cards
The source recommends choosing early marketing channels where the audience pays attention, the brand has energy, and it can provide unique value.
I will always pick channels, tactics that do three things. One, serving my audience in the places they pay attention. Second one is, I don't think it is worth your time, energy to do something where you have no personal passion. The third one is, I would need something where I can provide unique value that nobody else provides.
OpenRelated Source Records
The source recommends choosing early marketing channels where the audience pays attention...
What is something most SEOs still believe that stopped being true a couple years ago? Links matter more than mentions. I don't think they do. I think mentions matter more than links. If you're still link building, I have great news: you can stop. You don't have to do it. It's like washing chicken. You don't have to do it, man. Just stop...
OpenEvidence Passages
Short public snippets grouped with their source record, creator, and date.
What is something most SEOs still believe that stopped being true a couple years ago? Links matter more than mentions.
I don't think they do. I think mentions matter more than links.
If you're still link building, I have great news: you can stop. You don't have to do it.
It's like washing chicken. You don't have to do it, man.
Just stop. You can see where this train is going: mentions.
Less people are putting up niche blogs than before. More people are posting on YouTube, are posting on Instagram.
The future is big platforms dominating more and more of what gets surfaced, what's popular, what people think about topics, what people think about products, what people think about brands. You have to be present in these places with a message that resonates, with content that gets watched, listened to, read.
If you were starting a brand, brand new company today, you had zero audience, you had zero reputation, what would your marketing look like or your first 90 days of marketing look like? I will always pick channels, tactics that do three things...