Alex Yarosh Get Free Snapshot

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@darrenshawseo

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Google review filtering, reviewer location, and sudden review-volume spikes.

2026-07-17

Hey, Google. My daughter was spared by a guardrail down here, and we planted like 10,000 daffodil bulbs here, and somebody had added a pin here as a historic marker for Hannah's daffodils. And it got like a hundred plus reviews, and like more than half of those have just disappeared today. This is one of the problems with AI automation...

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Social discovery and mapping search, social, and LLM touchpoints across the customer journey

2026-07-14

It seems like Google is very busy these days with GSC and starting to integrate a lot of the things that I think us SEO's have been, like, asking for. They are going to be letting businesses see content from social channels. So think Instagram, TikTok, YouTube, X. Discovery can happen everywhere...

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A detailed Google Business Profile description can give AI answers explicit context about...

2026-07-09

This boring little section of your Google Business Profile will help your business show up in AI results. I'm talking about the business description. For years, SEOs have known that this field doesn't help you rank in Google's local results, but new data is showing that this field is being picked up and cited in AI answers...

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The creator argues that an AI recommendation is only one step in a buyer's verification...

2026-07-08

A new study from Yext shows that only 5% of people go from an AI recommendation to making a purchase. Everyone else enters what Yext is calling the verification loop. They search for the business on Google, check the Google Business Profile, read the reviews, visit the website and check the social media just to see if the business seems real and is...

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The creator recommends differentiating a local business with real offering details...

2026-07-07

There's so much AI content that's, you know, coming out, um, AI blogs, AI information, um, that, uh, it's kind of hard to disseminate between what's, you know, pure and what's not. You know, there's now AI summaries being written with AI ads, but when it comes to local businesses that have an advantage, um, I think this is really optimistic for, you...

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Active social profiles act as proof of life after AI recommends a business because...

2026-07-06

This is a huge mistake many businesses make. They started their social media, but then they abandoned their account years ago. And I get it, many of them just think that nobody cares to follow Bob the Plumber. But in 2026, there's a much more important reason to continue posting on your social media: proof of life...

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In a Whitespark product demonstration, the creator shows comparing current local-ranking...

2026-07-02

This is the greatest local SEO tool on the market. Whitespark's local ranking grids has gotten even better because we track to 100 that actually makes the analyze tab pure magic. We can track things over time and really give you competitive analysis that no other tool can give you so the analyze tab is broken into four primary sections you have the...

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Businesses should ask multiple AI systems what they know about them and fix incorrect...

2026-07-01

ChatTBT, what do you know about me? You eat chicken wings with a knife and fork because you hate having sauce on your fingers. Weirdly accurate, but true. But what does AI know about your business? I asked ChatTBT, Gemini, and Claude all the exact same question and listened to the different responses...

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AI visibility work depends on matching the right model, search surface, or answer format to...

2026-06-30

I didn't expect the Google Business Profile Gemini integration to be this good. We just got early access, and you can do all kinds of amazing things with it, like update your profile via the chat, analyze your reviews to identify trends, get category suggestions, get service suggestions, create Google posts based on your reviews or services, and do all...

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AI visibility work depends on matching the right model, search surface, or answer format to...

2026-06-29

If you go to Contentgrapher.io, paste in your web page, describe who the page is for, and click analyze, then the tool will show you exactly what to do to improve your web page for AI visibility. Here's how it works. It maps the concepts in your content and shows you how to improve the connections between concepts, clarify concepts, and add concepts...

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Local SEO performance depends on maintaining specific Google Business Profile fields, local...

2026-06-26

This is wild. It looks like Google is going to slap an AI chatbot on every business on Google. Native messaging is coming back to Google business profiles, but now with an AI agent that answers questions based on your business profile and your website. There's also this section saying message ads are coming...

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AI visibility work depends on matching the right model, search surface, or answer format to...

2026-06-25

Here's everything you missed from the last three months. SEO edition. No. 1, Google just gave us the ultimate shortcut to rank No. 1 in AI mode and AI overviews with preferred sources. No. 2, you can now just prompt Gemini to update your Google Business profile. No...

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