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Case studies / AI recommendations

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@tjrobertson52

  • asserts: LLMs and Google AI Mode may search for case studies when making product/service recommendations; having relevant case studies can help win recommendations against competitors without them.

    You should be collecting case studies for your business. And that's not advice I would have given even six months ago. I've been doing SEO for 16 years, and while there's always been some utility in case studies, it's never been a core part of my...

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