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AI Overviews and SEO clicks

A deterministic grouping of public source-backed insight cards. This page compares what creators said without declaring a winner.

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@webhivedigital

  • asserts: The creator cites an Ahrefs study saying top Google rankings have lost about one third of clicks after AI Overviews increased zero-click searches.

    As we're approaching the end of 2025, there is no doubt that AI has had a huge impact on SEO, and Ahrefs have released a super interesting study that shows exactly what that looks like now. And it's probably not what you think...

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