The creator says Google does not care whether a single piece of content was created by AI but has a problem with scaled AI content. They argue Google is not trying to detect AI authorship on individual pages and instead looks for patterns associated with abuse or manipulation of search results. According to the creator, publishing large amounts of optimized content can increase search traffic and AI recommendation visibility for a site with some authority while also creating penalty risk.
They say observed scaled-content-abuse penalties have so far appeared as manual actions and relay David Quaid's view from Edward Sturm's podcast that Google may eventually detect these patterns algorithmically. The creator says publishing speed depends primarily on site authority and size. They describe authority through signals such as inbound links, branded searches, and current traffic, and size through the number of pages indexed in Google.
They contrast adding 1,000 pages in a month to a site with 100 indexed pages, which they say looks unusual, with adding the same amount to a 50,000-page site, which they say may resemble a normal month. They add that many site owners need not be nervous about publishing one page per day and say sites currently being penalized are often adding hundreds or thousands of pages daily. Their concluding view is that most sites have a problem of publishing too little rather than too much.
