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Local visibility depends on Google Business Profile and local ranking settings that need active category, service-area, Q&A, and ranking QA.
This is crazy. Getting recommended by ChatGPT is 30 times harder than ranking in Google. According to research from Sochi, less than half of the websites ranking in Google show up in AI recommendations.
Why?
Because AI results are far less predictable and the local data in AI systems is often totally inaccurate. Interestingly, Google's Gemini was much more accurate for local recommendations than ChatGPT or Perplexity. Here's what actually influences AI recommendations.
One, reviews, star ratings, volume, freshness and responses.
Two, mentions on blogs and best of lists. Three, listings on Google Maps, Yelp, Facebook and niche directories, and four, strong brand websites. So to improve your AI visibility, you still need to build a strong SEO foundation, but you really need to improve your reputation across the broader web to get AI to recommend you.
Local visibility depends on Google Business Profile and local ranking settings that need active category, service-area, Q&A, and ranking QA.
Audit GBP fields, competitor categories, Q&A, service areas, appointment settings, and local rank movement as a recurring local SEO checklist.
This source is connected to Google Business Profile local SEO operations.
Three, listings on Google Maps, Yelp, Facebook and niche directories, and four, strong brand websites.