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What AI companies don't tell you is they are manipulated nonstop, and it is extremely easy to do so...
AI companies don't tell you is they are manipulated non stop and it is extremely easy to do so.
Matt Diamante puts out this press release best selling SEO book. Puts it here, puts it here, puts it here. When you search best selling SEO book, you get an AI overview giving his book as a best selling SEO book.
The source that it is citing is this press release. It cites this press release because the press release shows No. 1 on Google.
It even says it's a press release.
But AI companies don't care. This tactic has been working extremely well for the last year. Plus it works with ChatGPT, it works with perplexity, it works with Claude.
AI companies won't tell you this, but they are extremely easy to manipulate.
AI visibility work depends on matching the right model, search surface, or answer format to the business outcome being optimized.
Map each AI/search surface to a task: answer extraction, public copy, citation mining, checkout readiness, media generation, or customer-intent capture.
This source is connected to AI visibility and answer readiness.
AI companies don't tell you is they are manipulated non stop and it is extremely easy to do so.