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@build_in_public

2026-04-23

If you're a local business, this is how you can use ChatGPT to get in the news. Use this prompt: “I have a roofing repair business in Dallas, Texas...

Source Text

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If you're a local business, this is how you can use ChatGPT to get in the news.

I have a roofing repair business in Dallas, Texas. I want to message local journalists who cover news in Dallas. What are all of the angles they might report on that would be relevant to me?

You'll get a long list of pitch ideas like this. Follow up with, give me a prompt to give to ChatGPT Agent Mode so that I can find journalists to message.

Copy the prompt you get, start a new chat, get to ChatGPT Agent Mode like this. Paste in the prompt. ChatGPT Agent Mode will create a virtual browser and do the research for you.

Still with ChatGPT Agent Mode enabled, follow up with, now analyze their last five articles and suggest a customized pitch angle for each journalist that would align with their writing style and coverage. Focus. ChatGPT will go off and do more research.

You'll get a crazy thorough list of pitch angles. Say write the pitches. Boom.

Look at this. All the pitches are right here. The contacts were shown in earlier output.

Before you send the pitches, please remove the AI giveaways, remove em dashes, remove buzzwords, put it into your voice.

And then this is the most important part. Nobody does this. Once you get covered, follow up with journalists every month or two to ask them if they need any more stories.

Many journalists write for multiple publications. You can get covered in multiple outlets with one journalist.

This way, follow up, create a relationship. Doing this, you get top of mind awareness, you get referral traffic, and you get valuable backlinks.

And if you're not a local business, start with this prompt. Say this is my business. Paste your landing page text.

I want to message hyper relevant journalists who cover news in my niche. What are all of the angles they might report on that would be relevant to me?

Follow the rest of the instructions to get output that you can use for journalists. This is all from this article. com.

Source Intelligence

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Local businesses can use AI to generate journalist pitch angles and customized outreach ideas based on journalist coverage.

4 related signals · Digital PR / local backlinks / AI agent research / media outreach / AI outreach risk

  • Treat as a reviewable digital PR workflow: use AI for research/angle drafting, then human-edit pitches before outreach.
  • Experiment with agent-assisted journalist research, with manual verification of contacts, publication fit, and facts before sending anything.
  • Do not send raw AI outreach; fact-check it and rewrite it in a human/client voice.
  • Add a non-spammy journalist follow-up cadence only when there is genuinely useful story material.

Questions this source answers

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What is this source mainly about?

Local businesses can use AI to generate journalist pitch angles and customized outreach ideas based on journalist coverage.

What should an operator take from it?

Treat as a reviewable digital PR workflow: use AI for research/angle drafting, then human-edit pitches before outreach.

Which topics does it connect to?

This source is connected to Digital PR / local backlinks, AI agent research / media outreach, AI outreach risk, Digital PR relationships.

What public evidence supports the record?

If you're a local business, this is how you can use ChatGPT to get in the news. I have a roofing repair business in Dallas, Texas. I want to message local journalists who cover news in Dallas. What are all of the angles they might report on that would be relevant to me? You'll get a long list of pitch ideas like this...