Your website's SEO strategy is not AI proof if you're doing this, and it's the reason why so many of you are doing SEO and not getting anywhere.
Google's AI Overviews and tools like ChatGPT are already taking traffic away from websites. We know this. It's happening whether you like it or not.
But that only becomes a problem when it affects revenue, and that only happens when your website SEO is targeting the wrong traffic.
I go into this properly inside the SEO Clinic, but in short, when you're using blog posts for SEO, you're targeting informational searches, the exact searches that AI is replacing. And there is a place in your website strategy for blog posts, but it's way down the line. And I guarantee you're not there yet, because even if they rank, you're not gonna get a click and you're not gonna make any money.
What actually works is targeting commercial and transactional searches, the searches that people make when they're ready to buy. This is where the real revenue comes from. In the SEO Clinic I'll show you exactly what pages you need to target those searches, because it's different for every type of business.
But once you've got this right, you're targeting searches that AI isn't replacing.