One thing that more people need to know about SEO In 2026 is that blogging is often a complete waste of your time. 1 for something that's searched 1,000 times a day, and you still wouldn't get any traffic because ChatGPT and Google's ai Answers are giving them all of that information directly in search results.
And if the answer is already on the screen, then they've got absolutely no reason to click through blog post. position 1 ranking is just a vanity metric.
It's not gonna any traffic, and it's not gonna lead to any sales, anything you can monetize at all.
The only websites I haven't seen affected by this shift are ones who have effectively adapted their strategy.
Where blog posts are effective in 2026 is in helping to boost your topical authority and giving search engines more information on what your website is about, what you offer, who you serve.
But if you publish those blog posts without pages that target transactional or commercial searches that search engines can't meet So we're talking product pages, categories, service pages, your SEO strategy is not gonna cut it And I guarantee that you're already seeing a drop in rankings that's just gonna continue. don't know what to focus on instead, leave me a comment telling me what you've been focusing on, industry is, and I'll try and help you figure it out.