This is the ecommerce SEO strategy you need if you wanna boost your visibility on ChatGPT and Google and generate more sales.
And it doesn't involve a single blog post.
All the most successful ecommerce stores are using this strategy.
It's super simple and any ecommerce site can do this.
Your SEO strategy should target customers at different stages of their journey.
To do this effectively, you need to know a little bit about search intent, which is the why behind the search. four main types of search intent, but the two you need to focus on first are commercial searches, which are made when the customer is deciding what to buy, and transactional searches, which are made when the customer is ready to buy.
And search engines use search intent to decide what type of content to show for each search.
For example, Google will show pages that meet a transactional search intent if you search вЂbuy running shoes online’ or pages with a commercial intent if you search вЂtreadmill running shoes’ Your content strategy needs to effectively target both of those types of searches.
If you want to rank and ultimately make money from those searches, I'm gonna walk you through how to create your SEO Content strategy because it's easier than you think.
Start by listing all of your products. the pages you want to rank for transactional searches.
Now create a new list which groups your products into logical categories.
Then you're gonna drill down those categories into subcategories.
Go as niche as you can with this. the pages you want to rank for commercial searches, and the two list combined make up your website's SEO Content strategy. the pages that you need to create and optimise first if you want any chance of ranking and to make money from those rankings.