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@darrenshawseo TikTok profile avatar

@darrenshawseo

2025-12-16

Local SEO performance depends on maintaining specific Google Business Profile fields, local signals, and location evidence over time.

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This might be the craziest SEO stunt I've ever seen. Did you know that driving directions directly impact your rankings on Google? So if someone completes a drive from their location to your location, to your actual business, your rankings will absolutely increase.

So Holly Starks did this amazing test where she put 100 cell phones in the back of her vehicle, set up driving directions from her place to the business, and that businesses rankings went from like almost nothing in the 20s right up to No.

1. So this proved that driving directions have a major impact on rankings.

Source Intelligence

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Local SEO performance depends on maintaining specific Google Business Profile fields, local signals, and location evidence over time.

Local SEO operations and Google Business Profile maintenance · asserts

  • Audit GBP fields, posts, services, citations, opening hours, profile engagement signals, and local-ranking experiments before changing local SEO priorities.
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  • Did you know that driving directions directly impact your rankings on Google?

Questions this source answers

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What is this source mainly about?

Local SEO performance depends on maintaining specific Google Business Profile fields, local signals, and location evidence over time.

What should an operator take from it?

Audit GBP fields, posts, services, citations, opening hours, profile engagement signals, and local-ranking experiments before changing local SEO priorities.

Which topics does it connect to?

This source is connected to Local SEO operations and Google Business Profile maintenance.

What public evidence supports the record?

Did you know that driving directions directly impact your rankings on Google?