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@darrenshawseo TikTok profile avatar

@darrenshawseo

2025-12-09

Local SEO performance depends on maintaining specific Google Business Profile fields, local signals, and location evidence over time.

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Geotagging photos what I went on the Edward Stern Podcast and he well prior to the podcast he was like, oh hey, have you seen this study?

And I looked at I was like, uh, no I what I totally missed this published by Jake Hundley he did a very good study of does geotagging impact rankings I don't wanna spoil it for you go on just spoil it but his conclusion was it doesn't for the most part but he did find one interesting thing in his result, which I was surprised one of them went up near me yeah,

that's what it was he was like, I actually he thinks he saw but it's all like, oh, did it go up because of the geotagging or did it go up because Google, Twitter the knob somewhere like you never know right?

And so but he generally found that no, it was good but the thing that is different about this study they really built a good study like our other studies were like I added 5 pictures to uh my Google Business Profile with geotagging and I checked the next day and it did not have an impact on rankings and so this study was much more comprehensive where he just really dove in did

it for a very long time and it is now to me the de facto nail in the coffin for geotagging now that was great thank you for writing that a long time Ago and I missed it.

And but it needs to be discussed and people need to know that all the hustle bros on TikTok can't stop talking about geotagging.

Source Intelligence

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Local SEO performance depends on maintaining specific Google Business Profile fields, local signals, and location evidence over time.

Local SEO operations and Google Business Profile maintenance · asserts

  • Audit GBP fields, posts, services, citations, opening hours, profile engagement signals, and local-ranking experiments before changing local SEO priorities.

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What is this source mainly about?

Local SEO performance depends on maintaining specific Google Business Profile fields, local signals, and location evidence over time.

What should an operator take from it?

Audit GBP fields, posts, services, citations, opening hours, profile engagement signals, and local-ranking experiments before changing local SEO priorities.

Which topics does it connect to?

This source is connected to Local SEO operations and Google Business Profile maintenance.

What public evidence supports the record?

Geotagging photos what I went on the Edward Stern Podcast and he well prior to the podcast he was like, oh hey, have you seen this study?