Anyway, it's Claudia Tomina. Oh Claudia. That's a surprise.
I've never heard you talk about her before.
She's smart person Clever thing so in the local search ranking factors Everyone knows that setting your service areas is a stupid idea Everyone at least that contributes the local search ranking factors knows that it hasn't doesn't impact ranking all the local SEO hustle bros on tik-tok Still tell everyone. Oh, you want to rank across the whole state.
There's a secret area in Google where you can set service areas Oh my god Nobody knows the secret trick of Google so But the reality is that setting your service areas has no impact and so Yeah, we've tested it. We've tried no way back.
Okay, but Claudia very very smartly She dug through the Google API week and she found a thing about the service areas It says this proto represents the geographic area served by an establishment and then it caps warning This proto is not meant to be used directly that that that is the language from the API. What does that mean?
Oh, it's not meant to be used for anything other than displaying the area, which is how we know it works And so it is cool to see some kind of documentation from Google You know the leak was like showing a lot of stuff about how their algorithm works and how their whole system works and so Warning it's not meant to be used directly. And so it's like yeah, it doesn't get used directly So all you hustle bros, you can shut up now That's what Claudia had to say nice nice one Claudia, thank you keep on hustling lovely