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@tjrobertson52 TikTok profile avatar

@tjrobertson52

2025-11-22

Do businesses need to use AI? After Google's Gemini 3 drop this week, ignoring it isn't an option anymore...

Source Text

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This week saw the biggest leap forward in AI that we've seen since the release of ChatGPT. Google released Gemini 3, which is now easily the smartest language model and immediately added it to all their products, including Google AI Mode inside of Google Search. And then they released Nana Banana Pro, which is easily the best image generation model.

I've been playing around with both and watching examples that other people have shared and it's honestly hard to wrap my mind around. This immediately changes so much about how we both work and find information. Not like it's going to change it in a year.

Like it's already changed. We're just realizing how this is such a big step forward in progress that by the time we realize all the implications, there's probably gonna be another release. It's probably gonna be from Google.

At this point it seems like their lead is just too big for anyone to catch them. Up until now, as a business owner, you could kind of ignore AI and still be alright. I don't think that's gonna be true much longer.

If your business does any kind of white collar work, if you're doing anything on a computer, competitors that use AI are gonna start to have a huge advantage over you. But even if you do blue collar work, even if you're like a plumber, people are gonna be relying more and more on these AI models to decide whether they hire you or your competitor, there are almost certainly things being done in your organization right now by humans that could be done better, faster, and cheaper by AI.

Even if that wasn't true last week, it's almost certainly true this week. People who have been saying since the release of ChatGPT that AI will never be as good as humans or that AI can only produce slop, just can't say that with a straight face anymore. Anyone saying that AI is just a fun toy, but it's hit a plateau just got proven wrong by Google.

If you're doing any work on a computer or paying anyone to do work on a computer, you should be putting in a lot of effort figuring out how much of that work can be handled or at least assisted by AI. It's just not optional anymore. At this point, it would be like trying to do white color work without a computer.

Right? If you hired someone and they're like, I don't really like to use computers. I'm just gonna use paper and pencil for everything, it wouldn't work out.

And very quickly, we're heading to a future where it's gonna be the same case with AI. So, yes, it's gonna take some time. And sometimes the task is gonna take longer at first because you're using AI.

And sometimes you're gonna spend hours trying to get AI to do something before realising it's just not quite there yet. But understanding what AI can do and how to best implement it into your current workflows is a superpower. And as it becomes more and more powerful, it's just gonna become less and less optional.

Source Intelligence

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The creator says even blue-collar businesses may be affected as customers rely on AI models to choose providers.

AI recommendations / local services · asserts

  • Monitor AI recommendation prompts for local-service categories, not only white-collar categories.

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What is this source mainly about?

The creator says even blue-collar businesses may be affected as customers rely on AI models to choose providers.

What should an operator take from it?

Monitor AI recommendation prompts for local-service categories, not only white-collar categories.

Which topics does it connect to?

This source is connected to AI recommendations / local services.

What public evidence supports the record?

This week saw the biggest leap forward in AI that we've seen since the release of ChatGPT. Google released Gemini 3, which is now easily the smartest language model and immediately added it to all their products, including Google AI Mode inside of Google Search. And then they released Nana Banana Pro, which is easily the best image generation model...