Here's a small technique that I use to see if a person is using Yoast, they have e commerce and they have not optimised their Yoast properly, which probably means they haven't done their s E. O. It's very simple.
All I have to do is look in the page title and do the product category if it still says archive.
Now this is the reason why if you look under Yoast and settings, under everything relating to categories, the standard that Yoast puts in is archives in the title for whatever the reason is, this is the way that Yoast do it. But most people that optimise with Yoast have no idea what they're doing so they leave this archive in. Take a look how quickly and easy it is to see a whole list of websites that have got Yoast, that have got a e commerce website but have not optimised their product category pages.
It probably means they haven't optimised the SEO.
In Google, I'm gonna do the following search in title archives and then I'm gonna say in U. R. L product category.
The first result I'm gonna see there is Pentel.
I can see very quickly that it says archives in the page title. If I look at the page source, I can see that this website is built on WordPress and it's got Yoast. I can do this technique over and over again and I can see a whole lot of websites.
That haven't done their Yoast optimisation and this probably means that they haven't done SEO optimisation.
I'm almost sure that most of these companies are paying someone to do SEO for them or that they think someone in the company is doing SEO for them, but they're absolutely getting nothing in return. If you're worried about SEO or you want better SEO results, either DM me or drop a comment below for free SEO audit.