Google Analytics is hiding your website traffic from ChatGPT. Even though ChatGPT handles over 60 million searches per day, Google still classes this as referral traffic. I think we all know why they're doing that.
But there is a way around it. So you can see exactly how much traffic you're getting from ChatGPT in Google Analytics and it's stupid simple to set up. In the reports tab, click library, create Detail Report, choose blank For dimension, add session source For metrics.
All you need is sessions, but I like to add these ones so I can see the true value behind these sessions as well. Then you're gonna copy this filter so the report only shows data from sessions with ChatGPT's URL. Save this as a new report.
Then go into one of your published collections and click edit. Find the report and drag it over to the left, then click save. Go back to your reports tab, open the collection and find your new report.
Now you can see all of your website traffic