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Accordion FAQs make websites do worse in SEO. An experiment was done to test the performance of text within tabs versus text that's fully visible...
According to Faqs, make websites do worse in SEO, an experiment was done to test the performance of text within tabs versus text that's fully visible. Text within tabs, fully visible. This is an accordion element.
These drop down. This is the drop down already visible.
The version with text fully visible got 12% more organic sessions than the text hidden within the tabs version. From a user experience perspective, people just want their answers fast. When it's dropped down like this, they get their answer really fast.
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An experiment is cited where fully visible FAQ/content text received 12% more organic sessions than the same text hidden inside accordion tabs.
Treat as a test candidate: for critical SEO answers, prefer visible content or run an A/B/SEO test before hiding important text in accordions.
This source is connected to Accordions / visible content experiment.
According to Faqs, make websites do worse in SEO, an experiment was done to test the performance of text within tabs versus text that's fully visible. Text within tabs, fully visible. This is an accordion element. These drop down. This is the drop down already visible...