If you want more Black Friday and Christmas sales, you need to start your product SEO now. Here's how: pick one buyer focused keyword per product. This should be the product name + some key modifiers.
You gonna use this exact formula for your product title and your products URL. This kind of product description isn't gonna cut it, so add the SEOAnt app from Shopify's App Store. Go into content optimisation, select your products, and add your bio focused keyword.
Check your SEO score, then choose your brand's tone and click AI auto optimise. Once it's done, click fill content for the description fields and meta title. Tweak it to fit your brand and product.
Check the SEO advice section below to make your final edits. Then go back and edit your product to add your keyword to the image name and alt text. Start with your best sellers this week.